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The Merchant of Venice signs a licensing agreement with the Maria Callas Estate to produce and distribute the first perfume in history that will bear the name and will be dedicated to La Divina.
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The partnership will entail worldwide production and distribution of the first BMW-branded fragrance.
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Mavive SpA announces that Vidal Fragrances Limited will take over distribution of Police fragrances in the UK.
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40 years of the Police brand celebrated in Rome with all the international protagonists of an endless success.
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”The crisp and fresh scent is easy to wear, and as sweet and warm-hearted as its classically shaped frosted glass bottle”
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Pino Silvestre Original is a men's fragrance created in 1955 by perfumer Lino Vidal in Venice, Italy. Its green pinecone-shaped bottle, with a strong "natural" connotation, has become as iconic as...
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Mavive ended 2022 with a turnover of +18% over 2021 and +26% over 2019 pre-covid.
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